FEATURED ARTICLE
FEATURED ARTICLE
Vehicle Wrapping Is An Art With Meta Wrap Md-X.
Jul 16 2025
| Samuel Gosheron
| 4 MIN READ
As investigated by Harriet Gordon in SignLink recently, personalisation continues to be in demand, and that doesn't stop the transport sector in it's tracks. With vehicle wrapping material being more commonly adopted by so many, vehicles are becoming a lot more interesting and businesses are taking this mobile advertising platform up a gear.
Harriet looked into many of the industry's exciting developments surrounding this material and her full article can be viewed online here. Personalisation within the vehicle sector can be portrayed in many ways, from the colour choice, the creative design used, but whatever is needed, our range of products helps identify that when vehicle wrapping is done right ... it is an art form in itself. When Harriet talked to our sales director Ian Simister about the topic, it is clear that at Metamark we take a focused approach.
"Here at Metamark, we've taken our product development on a journey with a view to making wrapping more accessible. We looked at the challenge broadly, but from two narrow points of view. One, the general economies of wrapping, and two, making the art easier".
“A few years ago, we designed and introduced Meta Wrap MD-X. We've refined the product since so it's now much more than just an imaginatively designed next-generation wrapping film: it's a genuine reflection of what hands-on wrappers want from a wrapping product.
"Our product design and formulation tactics for Meta Wrap MD-X have given us a product that we can sell to the wrapping market and which changes the whole economic basis of wrapping. Traditional wrapping films make traditional wrapping an expensive undertaking. With Meta Wrap MD-X, we have a product that prints brilliantly, applies really easily, and which helps signs and graphics producers get a wrap in front of the market at prices the market is very happy to pay."
"This product was designed expressly with wrapping in mind so its elongation properties are such that it can be applied to complex surfaces and it will endure application stresses. It has a mechanically matched laminate too. So a printed and laminated sample feels just the same in the hand as the unlaminated film and the two materials play really well together."
"We think wrapping has a simply huge future. We've succeeded in making it more accessible and in bringing the economies back to earth. We've made its application broader too with our colour-change product MM-CC. We'd invite anyone interested to get in touch. We'll quickly get you over wrapping's learning curve and get you out there and working in a very profitable market."
If you want to know more about our wrapping technology material range, speak to one of our sales team now and join the MD-X camp.