Md5 & M7, Absolutely Perfect...

Jason Mathias and the team at Perfect Print in Brighton have recently completed a head-turning job for the Dum Dum Donutterie, also in Brighton. It's one of those shops that, once seen, would be hard to walk past without popping in and making a purchase. "Beautiful Baked Donuts" demand your attention and if they don't get you, Perfect Print's signing will.

The job came to Perfect Print via recommendation from a shop fitting company that Jason and the team have worked for before - the result is in a class entirely its own.

An impactful zebra made from printed Metamark M7 Etch Effect Film dominates the window space while still permitting customers to see in and out of the bright premises. The Beautifully Baked Donut is printed on Metamark MD5 Clear, backed with white and then applied inside the window. The resulting image really pops and demands attention.

Window graphics at this scale help extend the reach of PoS to the pavement and beyond. When they're manufactured and applied as well as those produced for Dum Dum by Perfect Print they help imprint identity too. Could you walk past Dum Dum without licking your lips?